Phygital experiences
The advantages of connecting the physical and digital world
Delivering personalized mechanics to enhance customer experience and capture data.
Phygital experiences
The advantages of connecting the physical and digital world
Delivering personalized mechanics to enhance customer experience and capture data.
What is a phygital experience?
100% Omnichannel + Data + Performance approach – “The store as a medium”.
These are intuitive and innovative solutions in which users access through QR codes to interact with brands. We work with different media and technologies based on business objectives and a continuous plan of 1st Party Data and performance.
Channels such as WhatsApp, augmented reality content, landing pages, gaming, promos and loyalty programs are some of the most used resources. We measure the entire journey, from different points of contact.
KPIs are measured such as scan rate, duration of the experience, conversion, viralization and execution level, and we use those to generate actionable insights to the business. We help brands lead the change in shopper habits.
Know who interacts with your brand at the point of sale.
What is a phygital experience?
100% Omnichannel + Data + Performance approach – “The store as a medium”.
These are intuitive and innovative solutions in which users access through QR codes to interact with brands. We work with different media and technologies based on business objectives and a continuous plan of 1st Party Data and performance.
Channels such as WhatsApp, augmented reality content, landing pages, gaming, promos and loyalty programs are some of the most used resources. We measure the entire journey, from different points of contact.
KPIs such as scan rate, duration of the experience, conversion, viralization, execution level and we generate actionable insights to the business. We help brands lead this change in shopper habits.
Know who interacts with your brand at the point of sale.
Benefit by providing the best experience
Business metrics
We capture 1st party data and generate reports to visualize campaign performance.
Flexibility and updatable
By using dynamic QR we can activate and update campaigns without the need to replace materials.
Accessibility
After the first interaction from the point of sale, users will be able to continue participating from wherever they are.
Always on
We develop experience calendars, content and campaigns for data acquisition and enrichment.
Benefit by providing the best experience
Business metrics
We capture 1st party data and generate reports to visualize campaign performance.
Flexibility and updatable
By using dynamic QR we can activate and update campaigns without the need to replace materials.
Accessibility
After the first interaction from the point of sale, users will be able to continue participating from wherever they are.
Always on
We develop experience calendars, content and campaigns for data acquisition and enrichment.
Benefit by providing the best experience
Business metrics
We capture 1st party data and generate reports to visualize campaign performance.
Flexibility and updatable
By using dynamic QR we can activate and update campaigns without the need to replace materials.
Accessibility
After the first interaction from the point of sale, users will be able to continue participating from wherever they are.
Always on
We develop experience calendars, content and campaigns for data acquisition and enrichment.
MULTIPLE LINKS
Linkbox
Connect multiple destinations behind the same QR.
The linkbox is a customizable landing page that allows you to add multiple buttons to different links.
You can change your profile image, add a background image, change button and text colors and add buttons that go wherever you want.
Use your QR anywhere and change the linkbox as many times as you want without having to update the code. It will always be connected and up to date.
Jackpot
Customizable game that allows users to play for instant, physical or digital prizes.
It offers discounts, promotions and prizes in a playful way behind QR codes.
You can customize the jackpot as you want; changing the logo, the colors, the images of the prizes, the game time and the odds.
You will also be able to obtain information from the players, through the social login, building first party data.
We collect the information so that you can track in real time the metrics of scans and prizes redeemed.
GAMING
Roulette
Offer discount coupons in a playful way behind QR codes.
Incentivize your customers to spin the roulette wheel and get discounts or instant prizes.
You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.
You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.
SURVEYS
Surveys and trivia
Find out what your customers think about your products and how much they know about your brand.
We design customized trivia and surveys to plug into your QR codes and get relevant information from your customers.
You can customize the trivia as you want. Change the logo, the colors, the number of questions, ask for contact information and more.
We collect the answers from each participant and generate a database for your marketing campaigns.
GAMING
Penalties
Another fun way to offer discount coupons by scanning QR codes.
They will have to beat the goalkeeper from the penalty spot to get discounts or instant prizes.
You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.
You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.
Wifi Connect
Share Wifi data from a QR code.
Share Wifi network name and password simply and quickly in one scan.
We eliminate the phrase “Can you tell me the wifi password?”
Through QR we open a new communication channel with customers to get more information, communicate promotions, discounts, games, etc.
Before accessing the network data, the user must register through social login by building first party data.
Instant Win
It offers discounts, promotions and instant prizes with a single click.
The user scans the QR and is presented with the option to “Win a coupon” or “Continue participating”.
To access the prize you can ask the player to register through social login by building first party data.
You will be able to limit the time to play again and track in real time the metrics of scans and prizes redeemed.
MULTIPLE LINKS
Linkbox
Connect multiple destinations behind the same QR.
The linkbox is a customizable landing page that allows you to add multiple buttons to different links.
You can change your profile image, add a background image, change button and text colors and add buttons that go wherever you want.
Use your QR anywhere and change the linkbox as many times as you want without having to update the code. It will always be connected and up to date.
Jackpot
Customizable game that allows users to play for instant, physical or digital prizes.
It offers discounts, promotions and prizes in a playful way behind QR codes.
You can customize the jackpot as you want; changing the logo, the colors, the images of the prizes, the game time and the odds.
You will also be able to obtain information from the players, through the social login, building first party data.
We collect the information so that you can track in real time the metrics of scans and prizes redeemed.
SURVEYS
Surveys and trivia
Find out what your customers think about your products and how much they know about your brand.
We design customized trivia and surveys to plug into your QR codes and get relevant information from your customers.
You can customize the trivia as you want. Change the logo, the colors, the number of questions, ask for contact information and more.
We collect the answers from each participant and generate a database for your marketing campaigns.
GAMING
Roulette
Offer discount coupons in a playful way behind QR codes.
Incentivize your customers to spin the roulette wheel and get discounts or instant prizes.
You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.
You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.
GAMING
Penalties
Another fun way to offer discount coupons by scanning QR codes.
They will have to beat the goalkeeper from the penalty spot to get discounts or instant prizes.
You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.
You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.
po real de las métricas de escaneos y premios canjeados.
Wifi Connect
Share Wifi data from a QR code.
Share Wifi network name and password simply and quickly in one scan.
We eliminate the phrase “Can you tell me the wifi password?”
Through QR we open a new communication channel with customers to get more information, communicate promotions, discounts, games, etc.
Before accessing the network data, the user must register through social login by building first party data.
Instant win
It offers discounts, promotions and instant prizes with a single click.
The user scans the QR and is presented with the option to “Win a coupon” or “Continue participating”.
To access the prize you can ask the player to register through social login by building first party data.
You will be able to limit the time to play again and track in real time the metrics of scans and prizes redeemed.
Case studies
Our Clients
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