Phygital experience

The advantages of connecting the physical and digital world

Delivering personalized mechanics to enhance customer experience and capture data.

Phygital experience

The advantages of connecting the physical and digital world

Delivering personalized mechanics to enhance customer experience and capture data.

What is a phygital experience?

100% Omnichannel + Data + Performance approach – “The store as a medium”.

These are intuitive and innovative solutions in which users access through QR codes to interact with brands. We work with different media and technologies based on business objectives and a continuous plan of 1st Party Data and performance.

Channels such as WhatsApp, augmented reality content, landing pages, gaming, promos and loyalty programs are some of the most used resources. We measure the entire journey, from different points of contact.

KPIs are measured such as scan rate, duration of the experience, conversion, viralization and execution level, and we use those to generate actionable insights to the business. We help brands lead the change in shopper habits.

Know who interacts with your brand at the point of sale.

What is a phygital experience?

100% Omnichannel + Data + Performance approach – “The store as a medium”.

These are intuitive and innovative solutions in which users access through QR codes to interact with brands. We work with different media and technologies based on business objectives and a continuous plan of 1st Party Data and performance.

Channels such as WhatsApp, augmented reality content, landing pages, gaming, promos and loyalty programs are some of the most used resources. We measure the entire journey, from different points of contact.

KPIs such as scan rate, duration of the experience, conversion, viralization, execution level and we generate actionable insights to the business. We help brands lead this change in shopper habits.

Know who interacts with your brand at the point of sale.

Benefit by providing the best experience

Business metrics

We capture 1st party data and generate reports to visualize campaign performance.

Flexibility and updatable

By using dynamic QR we can activate and update campaigns without the need to replace materials.

Accessibility

After the first interaction from the point of sale, users will be able to continue participating from wherever they are.

Always on

We develop experience calendars, content and campaigns for data acquisition and enrichment.

Benefit by providing the best experience

Business metrics

We capture 1st party data and generate reports to visualize campaign performance.

Flexibility and updatable

By using dynamic QR we can activate and update campaigns without the need to replace materials.

Accessibility

After the first interaction from the point of sale, users will be able to continue participating from wherever they are.

Always on

We develop experience calendars, content and campaigns for data acquisition and enrichment.

Benefit by providing the best experience

Business metrics

We capture 1st party data and generate reports to visualize campaign performance.

Flexibility and updatable

By using dynamic QR we can activate and update campaigns without the need to replace materials.

Accessibility

After the first interaction from the point of sale, users will be able to continue participating from wherever they are.

Always on

We develop experience calendars, content and campaigns for data acquisition and enrichment.

3D EXPERIENCE

Augmented Reality

Revolutionize the way you interact with your customers.

Allow users to interact with your products through 3D objects and animations in the physical space where they are.

No need for applications, simply scan the QR code and live the experience of augmented reality.

Do you want to know how a product will look in your home? How will that color look on your wall? Do you want to play games or take surveys in 3D? Everything is possible with augmented reality.

SURVEYS

Surveys and trivia

Find out what your customers think about your products and how much they know about your brand.

We design customized trivia and surveys to plug into your QR codes and get relevant information from your customers.

You can customize the trivia as you want. Change the logo, the colors, the number of questions, ask for contact information and more.

We collect the answers from each participant and generate a database for your marketing campaigns.

GAMING

Roulette

Offer discount coupons in a playful way behind QR codes.

Incentivize your customers to spin the roulette wheel and get discounts or instant prizes.

You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.

You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.

GAMING

Penalties

Another fun way to offer discount coupons by scanning QR codes.

They will have to beat the goalkeeper from the penalty spot to get discounts or instant prizes.

You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.

You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.

MULTIPLE LINKS

Linkbox

Connect multiple destinations behind the same QR.

The linkbox is a customizable landing page that allows you to add multiple buttons to different links.

You can change your profile image, add a background image, change button and text colors and add buttons that go wherever you want.

Use your QR anywhere and change the linkbox as many times as you want without having to update the code. It will always be connected and up to date.

3D EXPERIENCE

Augmented Reality

Revolutionize the way you interact with your customers.

Allow users to interact with your products through 3D objects and animations in the physical space where they are.

No need for applications, simply scan the QR code and live the experience of augmented reality.

Do you want to know how a product will look in your home? How will that color look on your wall? Do you want to play games or take surveys in 3D? Everything is possible with augmented reality.

SURVEYS

Surveys and trivia

Find out what your customers think about your products and how much they know about your brand.

We design customized trivia and surveys to plug into your QR codes and get relevant information from your customers.

You can customize the trivia as you want. Change the logo, the colors, the number of questions, ask for contact information and more.

We collect the answers from each participant and generate a database for your marketing campaigns.

GAMING

Roulette

Offer discount coupons in a playful way behind QR codes.

Incentivize your customers to spin the roulette wheel and get discounts or instant prizes.

You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.

You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.

GAMING

Penalties

Another fun way to offer discount coupons by scanning QR codes.

They will have to beat the goalkeeper from the penalty spot to get discounts or instant prizes.

You can customize the game as you like. Change logos, colors and images of the prizes. Configure the number of coupons to be given and the odds.

You can request the players’ contact information to access the coupon. Track in real time the metrics of scans and prizes redeemed.

po real de las métricas de escaneos y premios canjeados.

MULTIPLE LINKS

Linkbox

Connect multiple destinations behind the same QR.

The linkbox is a customizable landing page that allows you to add multiple buttons to different links.

You can change your profile image, add a background image, change button and text colors and add buttons that go wherever you want.

Use your QR anywhere and change the linkbox as many times as you want without having to update the code. It will always be connected and up to date.

Case studies

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Certifications